This is a story of the power of social media and connecting genuinely on these platforms.
Below is a screenshot of a post I made on LinkedIn recounting the best experience we had as a family at Charlotte’s new pro women’s soccer team’s first game. One of the founding investors of the team, who I tagged in the post, commented inviting my daughters to meet hers who is one of the star players on the team.
The beauty of using social media to spread messages about things that are important to you and what can happen because of that.


INSTAGRAM: Do you have a channel or do you subscribe to one? I’ve found the few I’m subscribed to valuable and have removed myself from some I felt posted too much. It’s weighing out if that extra notification is worth it to you or not.
- Instagram Adds Option to Tag a Channel When Uploading a Post [SocialMediaToday]
INSTAGRAM: I haven’t seen this change on my app yet, but my hypothesis is that we all will very soon.
- Instagram Chief Flags Coming Changes to Profile Grid Displays [SocialMediaToday]
LINKEDIN: Warning: this deep dive might make your brain hurt. It did mine. The TL;DR of it all is that LinkedIn is improving its search feature and results.
TIKTOK: Some best practices for 1 minute+ videos.
- Longer video content strategy [TikTok]
TIKTOK: TikTok has entered the group chat.
THREADS: I’m still waiting on this update but the screenshot in this article looks helpful.
- Threads Launches Insights on Desktop [SocialMediaToday]
PINTEREST: Love the uptick in searches for IRL connections!
- Pinterest Shares Rising Trends and Searches in the App [SocialMediaToday]
YOUTUBE: YouTube is winning over the youth.
- Kids say YouTube, not Netflix, is the coolest brand [TubeFilter]
NEXT STEPS WITH ME
- Let’s talk! Looking for social media coaching for you personally? Content, communications, and social media strategy consulting for your organization? Customized employee advocacy program? Workshops? Put a call on my calendar here.
- When you need a speaker at an event or a guest social media expert on your podcast, reply to this email and send me details.

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