If you don’t look back at posts you made a year ago and not get embarrassed at some of them, you’re not progressing. Embarrassment means growth.  

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FACEBOOK: “95.2% of the views in the US during Q4 2023 did not include a link to a source outside of Facebook.”

• Widely Viewed Content Report: What People See on Facebook [Meta]

LINKEDIN: LinkedIn is telling us what type of content to prioritize.

• Are you seeing this?! 👀  [@ Katie McKiever, MA]

META: If you manage social media for any business in any capacity, you need to set up Meta Business Suite for yourself. Warning, it’s a terribly confusing tool and it’s caused many a headache for me and others, but it’s a necessary evil.

• Meta Business Suite: What It Is and How to Use It [Buffer]

PINTEREST: Summer trends.

• The Pinterest Summer 2024 Trend Report: Embrace big, bold style [Pinterest]

SOCIAL MEDIA: I LOVE helping build employee advocacy programs for companies.

• Like it or not, the age of the employee social ambassador is here [Marketing Brew]

TIKTOK: A new dashboard for Creators.

• Helping Creators Bring Their Creativity to Life with TikTok Studio [TikTok]

THREADS: More content control

• The ability to mute notifications on your Threads posts is now available to everyone.[@mosseri]

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